6 contributors
Data & Digital Growth Leader | Audience Strategy, Product & Measurement
Hi! I’ve spent 13+ years in the GCC, including 11 in Dubai before moving to Riyadh. I’m a data and digital growth leader with experience across hospitality, media agencies and media groups, helping businesses turn audience insight, technology and experimentation into sustainable growth.
41 articles Latest 8 Oct 2026
The New Gulf Playbook Editorial Team · The New Gulf Playbook
Articles published under the Editorial Team byline reflect the perspective of one of The New Gulf Playbook’s editors, covering business, technology, hospitality and emerging trends across the Gulf.
3 articles Latest 24 Sept 2026
Managing Editor at List Travel Magazine · SRMG
Abdul Baset Al Monajed is a travel journalist, editor, and content strategist whose work explores the intersection of luxury travel, culture, and meaningful storytelling. With more than 15 years of experience in international publishing, he has built a career dedicated to uncovering extraordinary destinations and transforming them into immersive narratives that inspire curiosity and discovery.
2 articles Latest 25 Aug 2026
Digital innovator & AI enthusiast · Shooplist
French father of 2 sons based in Abu Dhabi, Mickael loves to explore how digital and AI innovation can impact lives of families.
1 article Latest 9 Sept 2026
Growth Science Practitioner | Marketing & Customer Growth Strategist
Sam Madhavan is a growth and marketing strategist with a foundation in finance and deep experience across customer acquisition, performance marketing, CRM, retention, MarTech and CDP. He focuses on building customer-led growth engines that connect data, technology and marketing to create sustainable business value.
1 article Latest 4 Sept 2026
Founder & Video Producer · TomTom Media
Thomas Mathew is the founder of TomTom Media, a Dubai-based creative media and content house focused on strategy-driven storytelling. With a background in engineering and a passion for visual narratives, he helps brands turn ideas into engaging video content, campaigns and distinctive brand stories.
1 article Latest 5 Sept 2026